Category Archives: Marketing Automation Tools

What is Lead Scoring Actually and Do You Need It?

What is Lead Scoring Actually and Do You Need It?

Do you¬†know if your list is engaged and what part of them is ready to take an action? One of the biggest challenges for small business owners is to approach the right audience with the right offer at the right time. This is why marketing automation seems like the best solution – and it is.… Continue Reading