Automation

Emails that Convert: Segmenting Email Audiences for Best Results

One of the reasons why your email list is unengaged is because you’re sending them the wrong messages. Even if you’re following all the best practices regarding email deliverability, you might still be marked as spam by some of your readers. The reason is you’re not segmenting your email audiences correctly. Or at all. It will

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Emails that convert: Words that get you in the SPAM folder

Deliverability issues are a serious concern for everyone that does email marketing. But do you know that the way you write emails is the main factor that decides if they end up in the recipient’s inbox or spam folder? Especially, the spam words you might be using without even knowing they are “bad”. Today we’re talking about

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101 Awesome Marketing Automation Tips to Implement Today

It’s easy to get lost in a new software or in your existing setup. These marketing automation tips will help you stay on focus. Over the past years we’ve helped a number of businesses start using marketing automation tools. We’ve also worked on optimizing existing systems and making them work better and easier for people

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