Consistent User Experience with ONTRAPORT’s new features
Imagine this – you have an ONTRAform inside a blog post. When the new prospect fills it in, you take him to a Thank-you page that has the exact same…
What is Lead Scoring Actually and Do You Need It?
Do you know if your list is engaged and what part of them is ready to take an action? One of the biggest challenges for small business owners is to approach the right audience with the right offer at the right time. This is why marketing automation seems like the best...Getting started with Marketing Automation
Getting started with marketing automation is actually the hardest thing about it. We have all been there – you know you need to start, you are not quite sure what you are about to automate but you know you are going to automate it. It all seems easy until you...How to Clean Your Email List
Keeping a clean contact record list is a main ingredient in getting better results from your campaigns. What means cleaning your email list? A clean list is a list with a minimum number of hard and soft bounces, wrong email addresses or purely fake ones. Keeping a...MailChimp Lists vs Contact Records Database
Does it make a difference if your contact records are structured by lists or as a database? Yes, it does! If you are just starting with email marketing, chances are you are using (or heard of) MailChimp. It is seen as the industry standard and the most versatile tool...