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Marketing Automation Tip: Using ONTRAPORT Tracked Links
Are you familiar with the power of Ontraport’s tracked links? Learn how you can leverage this simple and helpful feature for your next campaign.
101 Awesome Marketing Automation Tips to Implement Today
It's easy to get lost in a new software or in your existing setup. These marketing automation tips will help you stay on focus. Over the past years we've helped a number of businesses start using marketing automation tools. We've also worked on optimizing existing...
Double your conversion rate in an hour (Case Study)
In the world of marketing automation, the conversion rate is seen as one of the most important metrics out there. We do extensive A/B tests to find a way to optimize a form, try all the new tricks and hacks, and pray to the optimization gods for results. Sometimes...
Consistent User Experience with ONTRAPORT’s new features
Imagine this – you have an ONTRAform inside a blog post. When the new prospect fills it in, you take him to a Thank-you page that has the exact same…
Best Marketing Automation Tool on the Market
Are you tired of searching for the best marketing automation tool? The best marketing automation tool is the one that can do all the things you need and allows you to scale your business accordingly. But there is no universal marketing automation software. Because...
ContentGems + 7 Tools to Help You Create and Consume Content
Keeping up with the latest news in the industry and top best practices requires a great content plan - for discovery, consumption, sharing and creation. Everybody has his own strategies of handling information overload. For better or for worse, there is no one system...
What is Lead Scoring Actually and Do You Need It?
Do you know if your list is engaged and what part of them is ready to take an action? One of the biggest challenges for small business owners is to approach the right audience with the right offer at the right time. This is why marketing automation seems like the best...
5 Project Management Apps for Virtual Teams
Project management apps used to be complicated and expensive gear for high-level management. Now they are everywhere and most of them come for free. Keeping track of tasks assigned and completed by your team members and virtual assistant is harder than expected, isn't...
Getting started with Marketing Automation
Getting started with marketing automation is actually the hardest thing about it. We have all been there - you know you need to start, you are not quite sure what you are about to automate but you know you are going to automate it. It all seems easy until you start...
How to Clean Your Email List
Keeping a clean contact record list is a main ingredient in getting better results from your campaigns. What means cleaning your email list? A clean list is a list with a minimum number of hard and soft bounces, wrong email addresses or purely fake ones. Keeping a...
MailChimp Lists vs Contact Records Database
Does it make a difference if your contact records are structured by lists or as a database? Yes, it does! If you are just starting with email marketing, chances are you are using (or heard of) MailChimp. It is seen as the industry standard and the most versatile tool...
Single or Double Opt-in?
A major part of your marketing automation is email marketing - communicating with your list of prospects and nurturing them into becoming valuable customers. This means that you need to build a list and doing so wisely is a hard work. Ideally, you have selected the...